Using Podcasts to Advertise Your Business

Listen to the podcast to learn how podcasting can benefit your business.

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Instructions for Creating Your First Podcast
- Courtesy of Washburn University's Mass Media Bootcamp

1.       Download Audacity – http://audacity.sourceforge.net.

2.       You will also need to download LAME MP3 encoder – http://audacity.sourceforge.net/help/faq?s=install&item=lame-mp3 Install the LAME software onto your computer so you can convert the audacity files into MP3 files.

3.       Record and edit your podcast – Instructions can be found here. http://jtoolkit.com/audio/Audacity_Guide.pdf

4.       When you are satisfied with your podcast, click File then Export it as an MP3 and save it to your desktop.

5.       Open a free account with PodBean – http://www.podbean.com/podcast_hosting_audio_video_blog_hosting

6.       Go to the Upload tab and upload you podcast.

7.       Now go to the Publish tab and Publish your podcast.

At this point you can leave your podcast on the Podbean site and direct listeners to your podcast site, or you can embed your podcast into your website or blog. To embed your podcast, follow the steps below.

8.       Click on the Manage tab then click the button that says <embed code>. This will give you the code you need to copy and paste into your blog.

9.       Create a new blog and post the code to the post. Your podcast should appear as content with an embedded player.

Have fun and good luck with your first podcast.